电子商务主任 Digital Marketing Executive
公 司 莱茵技术(上海)有限公司 TUV Rheinland (Shanghai) Co., Ltd.
工作地点 上海
Job Descriptions:
Digital strategy support 数字战略支持
1. To make GC MKT digital strategy for branding and leads generation
制定GC MKT品牌和潜在客户开发的数字战略
2. To align with HQ web team for local campaigns and adaptions
与总部网络团队合作开展本地活动和调整
3. To cooperate with GC BS/BF for local digital strategies
与GC BS/BF合作制定本地数字战略
Online promotion tools management 在线推广工具管理
4. To manage and improve the new corporate website contents with HQ web team
and local BS/BF managers so as to increase web leads and good corporate image
与总部网络团队和当地BS/BF经理一起管理和改进新的企业网站内容,以增加网络线索和良好的企业形象
5. To manage SEO and SEM with local BS/BF for better leads performance and
presence
与当地BS/BF一起管理SEO和SEM,以获得更好的潜在客户绩效和存在感
6. To work with MKT and BS/BF for online campaign planning, execution and
evaluation
与MKT和BS/BF合作,进行在线活动规划、执行和评估
Marketing automation and lead management
营销自动化和潜在客户管理
7. To manage GCN leads and MKT lead process aligned with Sales targets
根据销售目标管理GCN潜在客户和MKT潜在客户流程
8. To support MA implementation from MKT operation stand point
从MKT运营的角度支持MA的实施
Job Requirements:
1. Fluent in English
英语流利
2. Strong Project Management Skills02At least02years of professional
experience in related area
较强的项目管理技能02年以上相关领域的专业经验
3. Strong intercultural experience
丰富的跨文化经验
4. University degree in Marketing, IT, etc.
市场营销、IT等相关专业本科学历
Digital strategy support 数字战略支持
1. To make GC MKT digital strategy for branding and leads generation
制定GC MKT品牌和潜在客户开发的数字战略
2. To align with HQ web team for local campaigns and adaptions
与总部网络团队合作开展本地活动和调整
3. To cooperate with GC BS/BF for local digital strategies
与GC BS/BF合作制定本地数字战略
Online promotion tools management 在线推广工具管理
4. To manage and improve the new corporate website contents with HQ web team
and local BS/BF managers so as to increase web leads and good corporate image
与总部网络团队和当地BS/BF经理一起管理和改进新的企业网站内容,以增加网络线索和良好的企业形象
5. To manage SEO and SEM with local BS/BF for better leads performance and
presence
与当地BS/BF一起管理SEO和SEM,以获得更好的潜在客户绩效和存在感
6. To work with MKT and BS/BF for online campaign planning, execution and
evaluation
与MKT和BS/BF合作,进行在线活动规划、执行和评估
Marketing automation and lead management
营销自动化和潜在客户管理
7. To manage GCN leads and MKT lead process aligned with Sales targets
根据销售目标管理GCN潜在客户和MKT潜在客户流程
8. To support MA implementation from MKT operation stand point
从MKT运营的角度支持MA的实施
Job Requirements:
1. Fluent in English
英语流利
2. Strong Project Management Skills02At least02years of professional
experience in related area
较强的项目管理技能02年以上相关领域的专业经验
3. Strong intercultural experience
丰富的跨文化经验
4. University degree in Marketing, IT, etc.
市场营销、IT等相关专业本科学历